Honda, problems on the playground : culture|garage

Honda, problems on the playground

February 15, 2008

Posted by Chris

Tags: advertising

You have likely seen the Honda UK ads before, most likely, Cog. Well here’s the latest one from Honda’s UK agency, Wieden. In typical Honda/Wieden fashion, it starts out slow and builds. Also, note that advertisers are egotistical (hey, I can say that), when the engineers are screwing around in the cafeteria they are building a dominoes line up — a throwback to the Cog spot.

It’s an overall brag-about-the-company-and-all-of-our-bad-ass-technology type piece, but pretty cool.

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3 Responses to “Honda, problems on the playground”

EWAustin Says:
February 15th, 2008 at 12:56 am

Is that Garrison Keilor doing the voice over?
Chris Says:
February 15th, 2008 at 9:04 am

It has been in the past, I would assume it is still him, but I don’t readily know.
selttzered Says:
February 16th, 2008 at 8:12 pm

anyone know who does that electronic tune in the beginning? I’ve heard of it in one of “the lonely island” videos.