Culture|Garage
the intersection of cars and culture
Tags: concepts, new models
Wow. Korea is really turning out some pretty cool automotive products. We have Hyundai coming at us with the Genesis and now Kia is looking for some SOUL.
The above shot is a teaser of what Kia will be showcasing at Geneva. The concept model can be found after the jump.
Their aim is squarely at those looking to personalize their car. The market will be young and young at heart. If I were to wager a bet, the pricing will probably come in at or under the Scion xB pricing.
Looking forward to seeing the full shots. Until then, enjoy the previously released concept shots
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2 Responses to “Kia goes after Scion”
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February 19th, 2008 at 4:17 pm
i believe kia is a subsidiary of hyundai. seems like whoever’s in charge decided to make both companies get with the times and start churning out more attractive vehicles. the designs are still a bit derivative, but it looks as if the design team is gradually gaining independence. not bad at all.
February 19th, 2008 at 8:14 pm
well it looks a whole hell of a lot better than the redesigned scion box thats for sure, and yeah, i’m pretty sure Kia and Hyundai are related. Good to see them at least trying to make cheap cars that aren’t also horrible cars.