Lincoln to showcase MKS during Grammy Awards
During the 51st Grammy Awards show, Lincoln will take an imaginative approach to advertising it's V6 sedan, the MKS.
During commercial breaks, Lincoln will feature 30 second clips from a cache of over 300 video submissions from budding filmmakers. Each video will spotlight the MKS and will include a soundtrack from what Lincoln describes as "an emerging artist."
The 51st Grammy Awards show will air on ABC Sunday night.
Posted by .(JavaScript must be enabled to view this email address) on Friday 2/6, 2009
John
Sunday 2/8, 2009 at 9:16 am
It doesn’t matter how cool they make the commercial, the product is still a Lincoln. If I were to buy a Lincoln, it would be the Town Car. But I probably have 30 years before I’m interested in one.